It Starts with a New Idea
TV Commercial by The Otto Empire
Directed by Matt Humphrey
Inspiring Australian women with great new ideas has always been at the heart of New Idea magazine since it began in 1902. This light hearted approach shows the effects the magazine would have on a conservative society if, by chance, it found its way into it. Life is a bit more fun and colourful with new ideas - opening the door to new possibilities.
It starts with a New Idea.